2017 M&A activity for PR firms: The year of the ‘tuck-in’ transaction
My last column for 2017 is an appropriate time to look back at the consolidation, merger, and acquisition activity by and among PR firms. According to data compiled by my […]
How PR firms must navigate website compliance under the Americans with Disabilities Act
Public relations firms increasingly develop content and websites for their clients’ programs, products, and services. It is also common for PR firms to enter into client agreements in which they […]
5 predictions for PR in Africa in 2018
Public relations activities across Africa are under a microscope like never before. This renewed interest is for many reasons and while continued economic growth in key African markets is one […]
“Rapidly Evolving” – World PR Report: Analysis North America
Analysis by Heather Kernahan, President, Hotwire North America for the ICCO World PR Report Rapidly evolving are two words that can be used to describe the state of the PR […]
Still new to the South African market, podcasting has yet to reach its full potential. But moves are being made to increase its presence. Original article by Michael Bratt, The […]
Media landscape in China: social media as the most important source of collecting information
China, a record-holding country: They constructed the longest bridge in the world and they also hold the record for having the most citizens living in one country with the same surname. […]
Cybersecurity and Internet of Threats – the new challenge for PR professionals
The biggest challenges for the PR industry are the matters related to cybersecurity and Internet of Threats which is how Melissa Hathaway, one of the leading experts in cybersecurity who […]
Fake news reinforces trust in mainstream news
Kantar ‘Trust in News’ study reveals ‘mainstream news media’ reputation remains largely intact while social media and digital-only news platforms sustain major reputation damage as result of ‘fake news’ narratives […]
Changing the Industry, One Award at a time
Fred Cook, Chairman, Golin Charlie Coney, Executive Creative Director, Golin Over the past few years, it feels like ‘award’ has become a bit of a dirty word. Whether it’s large […]
ICCO Summit: How PR Changes In A World Where News Happens Through Sharing
Author: Paul Holmes “A brand is what a brand does,” Flaherty said. There has been a big generational shift in expectations of how companies will act and how they will […]
