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Category: Member Content

Journalism and fake-news, our role as educators

From EUPRERA news. by Wim J.L. Elving, professor Sustainable Communication, Hanze University of Applied Sciences, Groningen, the Netherlands On Thursday, August 16th, 2018, 350 newspapers in the United States took a stand in support of the First Amendment to the...

#POWERofETHICS: Embracing Ethics Month

All through this month of September, PR and communications professionals around the world will set aside a bit of time to renew their understanding of and commitment to the highest standards of ethical conduct throughout the year. It’s all part...

Flawed news

A breaking news story this weekend demonstrates how fake news travels thanks to human curiosity, algorithms, and search. Reporting the death of an individual should be an ethical red line, whatever the media. The death of a senior member of...

When Passion Meets Ethics

“Passion is when you’re willing to quit your job over something in which you believe.” I’m not sure who to originally said this, but, regardless, these words have long resonated with me, and it’s something I once remembered at a very specific crossroads in...

Handling Client User Data In China

Edwina Chung, Client Director at Racepoint Global By agreeing to store iCloud user data locally, Apple will fall in line with Chinese cybersecurity laws: but what does this mean for foreign businesses in China? A public WeChat post from China...

Industry meets academia in Bled

The 25th annual Bled Conference is over. Three days of debate and discussion on what’s going on in the industry -mainly but not exclusively from an academic perspective; mainly populated by academics, but with a decent number of practitioners too....

Will AI be the creative partner you wish you had in PR?

Blair Metcalfe CEO & Creative Lead at The Agency Partnership   Ever heard of Turkish-Korean Caesar salad or Cuban lobster bouillabaisse? Instagram-worthy foodie delights, no doubt. Yet, inspired cuisines that weren’t dreamt up by Gordon Ramsay, but by a machine....

Listening is most of all a matter of sensemaking

From EUPRERA news – The Commission on Public Relations Education have delivered a fantastic and very profound report on the essentials in educating entry-level public relations staff (http://www.commissionpred.org/). Yet, on the concept of listening as an essential element, the report...

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