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Category: Member Content

Chinese Networking: How to Talk the Talk in China

Blog post by Edwina Chung, Senior Client Manager, Racepoint Global You’re meeting with a potential Chinese business partner. It’s a big opportunity for you and your organisation, and you want to knock things out of the park. You aren’t going to...

6 PR Trends to Check Out in 2018

Shutterstock Article for Forbes by John Hall, CEO of Influence & Co., a keynote speaker, and the author of “Top of Mind.” Opinions expressed by Forbes Contributors are their own. With barbecues and family vacations every other weekend, it might seem like...

Are Asian tech start-ups failing at public relations?

Fragile egos, happy-hour relationships and poorly-pitched press releases: is this really the state of PR among Asia’s budding start-up scene? Mumbrella Asia editor Eleanor Dickinson finds out. The heating up of the Asian start-up scene has given tech journalists a...

Cultivating a culture of entrepreneurship in Africa

Article for Disrupt Africa by Sthe Shabangu, Public Relations & Corporate Citizenship Lead at ‎Samsung Electronics Africa We need to develop a culture of entrepreneurialism if we hope to set the right course for the African continent, writes Sthe Shabangu, public relations,...

Don’t Hunt the Big Cats: Listen to the Lion Cubs

Article by James Hacking, Senior Vice President at BlueCurrent Group Hong Kong The array of speakers from an impressively diverse range of industries at the Cannes Lions Festival of Creativity was as glittering as the city itself. This year the event played...

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