Still new to the South African market, podcasting has yet to reach its full potential. But moves are being made to increase its presence. Original article by Michael Bratt, The […]
Media landscape in China: social media as the most important source of collecting information
China, a record-holding country: They constructed the longest bridge in the world and they also hold the record for having the most citizens living in one country with the same surname. […]
ICCO Reveals 2017 Hall of Fame inductees
Five global industry leaders have been chosen to join the International Communications Consultancy Organisation’s (ICCO) International Hall of Fame. Introduced in 2003, ICCO’s Hall of Fame represents an exclusive recognition of the exceptional progress its members have made towards […]
Revealed: how much marketers spend on social media influencer campaigns
Article by Lubna Hamdan for arabian BUSINESS Around 43 percent of marketers spend up to $10,000 per social media influencer campaign, with 63 percent claiming fees requested by social media […]
ICCO Global Awards 2017 shortlist announced!
ICCO is thrilled to announce the shortlist for the ICCO Global Awards 2017. The black-tie awards ceremony will be held on Wednesday 29th November at the Andaz London Liverpool Street Hotel in London, […]
Cybersecurity and Internet of Threats – the new challenge for PR professionals
The biggest challenges for the PR industry are the matters related to cybersecurity and Internet of Threats which is how Melissa Hathaway, one of the leading experts in cybersecurity who […]
Fake news reinforces trust in mainstream news
Kantar ‘Trust in News’ study reveals ‘mainstream news media’ reputation remains largely intact while social media and digital-only news platforms sustain major reputation damage as result of ‘fake news’ narratives […]
Changing the Industry, One Award at a time
Fred Cook, Chairman, Golin Charlie Coney, Executive Creative Director, Golin Over the past few years, it feels like ‘award’ has become a bit of a dirty word. Whether it’s large […]