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From EUPRERA news – The Commission on Public Relations Education have delivered a fantastic and very profound report on the essentials in educating entry-level public relations staff (http://www.commissionpred.org/). Yet, on […]

When is something truly creative?  The question kept coming up as our jury deliberated over 1,800-plus entries. As you might imagine, the debate was robust. Just a few years ago, […]

The APRA conference held recently in Botswana was a melting pot of ideas, commitments, discussions, leadership and creativity.    Bridget von Holdt, ICCO President for Africa gives her view.   Ethics […]

Artificial intelligence (AI) may transform the way we work, but at its core PR is about relationships and storytelling, and that human element isn’t changing any time soon. This was […]

The European Union’s General Data Protection Regulation (GDPR) becomes enforceable on May 25, yet some U.S.-based ad tech companies still seem to believe (or hope) that it will not impact […]